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Steven Sashen and Lena Phoenix, inspired by the book "Born to Run" and the barefoot running community, created Xero Shoes in 2009, a minimalist footwear brand that promotes the natural movement of the foot. They noticed that running without traditional footwear improved performance and prevented injuries. They began by making huarache-style sandals, inspired by those worn by the Tarahumara.
Xero Shoes stands out for its focus on health and connection to the earth, offering an alternative to conventional footwear that allows experiencing the benefits of walking and running naturally.
Can you imagine running like a barefoot child, feeling every grain of sand beneath your feet?
Steven Sashen and Lena Phoenix can.
Inspired by Christopher McDougall's book "Born to Run," the growing barefoot running community, and tired of narrow and rigid shoes, they decided to create a footwear brand in 2009 that promotes the natural movement of the foot.
Steven noticed that running without the constraints of traditional footwear not only improved his performance but also kept injuries at bay.
Together with Lena, they began making huarache-style sandals at home, inspired by those worn by the Tarahumara, a tribe known for their ultra-marathon running abilities in the mountains of Mexico.
Their goal was to offer an alternative to conventional footwear that allowed people to experience the benefits of walking and running naturally.
Thus, Xero Shoes was born: a global company known for its focus on health and connection to the earth.
Want to feel that freedom? Put on a pair of Xero Shoes and discover what your feet can do when you let them move as nature intended.
Among their most notable models are:
Prio: Within the Prio line, several models stand out. The original Prio is known for its versatility and lightness, perfect for running, training, and everyday use. The Prio Neo takes this experience to the next level with improvements in comfort and fit, offering an even more natural and ground-close feel. On the other hand, the Prio Suede combines the performance of a sports shoe with a more casual style, using suede materials that add a touch of sophistication without sacrificing flexibility and the minimalist feel.
Mesa Trail: A trail running model that offers the perfect combination of lightness, flexibility, and traction. Ideal for runners seeking a close connection with the terrain without sacrificing protection. The Mesa Trail is designed with a FeelTrue® sole and a breathable mesh inner lining that keeps feet cool and comfortable during long trail runs.
Xcursion Fusion: A hiking boot designed for outdoor adventures, with a robust sole, toe protection, and a water-resistant membrane, maintaining the minimalist feel characteristic of Xero Shoes.
Z-Trail EV: A sport sandal ideal for land activities. It offers flexibility and protection, emulating the barefoot feeling.
Z-Trek: Inspired by traditional Tarahumara sandals, they are extremely light and allow a barefoot feeling, suitable for running and casual use.
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