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2024 is ending.Another year flies by, but before 2025 starts, I want to review the top 5 articles about barefoot and footwear that were most viewed this year.Those that have sparked discussions, made you laugh, reflect, or simply exclaim, "Holy moly!"Leer más
This week, my friend Fernando sent me a message that should make any boss reflect.Do you know what he said?What so many companies ignore until it's too late…Leer más
I'll tell you what happened with a client who, after more than a year of using barefoot footwear, called fuming from the ears.Leer más
Luis Enrique, the former footballer and coach, surprised us a few weeks ago by revealing his unique method for fighting allergies.As I told you in this article, Luis Enrique used this habit to combat the allergies that were driving him crazy. And now, Atlético de Madrid has found a goldmine in this practice.Leer más
Imagine spending 19 years visiting workshops because your car is broken, and every time you leave, the car is the same or worse.Now, replace the car with your feet. Leer más
A few years ago, if you went to the doctor for knee pain, you already knew what to expect:“Strengthen your quadriceps,” “take these anti-inflammatories,” and “if it doesn’t get better, we’ll operate.”That’s how it was.And although it sounds like a joke, here we are in 2024, and the story remains the same.Leer más
What does it take to travel hundreds of kilometers, cross the border, and find yourself in a small town like Marchena?No, it’s not to see monuments, stroll through its cobblestone streets, or walk under the spectacular Arco de la Rosa, although you’d have plenty of reasons to.The reason was this one...Leer más
On Thursday, a woman in her fifties, thin, from the town, walked into the shop.I recognize her from around, as we all know each other in these streets.She paused at the door, unsure whether to come in, and when she decided to, she told me straight out:Leer más
Over a decade ago, in 2011, I started ZaMi with a vision that few shared.I entered the market selling minimalist or barefoot shoes because, to me, it made perfect sense.Why?Leer más
Friday morning, I enter the shop and see Ángel on speakerphone.On the other end, a distressed voice catches my attention.Leer más
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